Obviously not looking for hyperaccurate answers, just in general, how many people tend to unsubscribe from promotional emails and how many tick the option “I never signed up for this”?
Obviously not looking for hyperaccurate answers, just in general, how many people tend to unsubscribe from promotional emails and how many tick the option “I never signed up for this”?
Not the person you are replying to you, but I used to do email marketing for JP Morgan long time ago and we could provide heat maps of where people’s mouses were hovering most of the time on our emails and people higher up than me would use that information to tell me where to lay out the links so that people might accidentally click links and get a better click-through rate
nowadays, fwiw, a lot of software filters out scam, accidental, bot, and rageclicks, because you want to prioritize actual buying intent.